En la vida de cualquier persona suceden cientos y diferentes eventos. La importancia de cada uno va a depender de su planificación y desarrollo para convertirlo en un evento único en la vida de cada individuo. En este sentido, el turismo y en concreto, los establecimientos turísticos trabajan sus habilidades para planificar,desarrollar, supervisar y controlar … Read more »
Las nuevas tendencias del marketing digital precisa de los profesionales que se dedican al turismo trabajar en el desarrollo de habilidades y competencias enfocadas al marketing y la comercialización digital como estrategias de negocio. Además, la optimización en SEO,SEM, SMM y SMO y la creación de valor, experiencia y fidelización son algunos de los componentes… Read more »
El mercado turístico necesita, al igual, que otros mercados productivos crear una Marca que le defina e identifique entre sus competidores. Por ello, es fundamental que los agentes que trabajan en la industria turística conozcan fórmulas para hacer de su marca algo singular. En el caso de un establecimiento turístico, por ejemplo, la dirección ha… Read more »
A stop, to talk, remember and enjoy moments that marked a before and after in my career. A great friend, Diego Sanchez Trujillo, prestigious Barman, national talent in the hospitality. RadioTv Mogán interested in showing, everybody, all talent in existence belongs to tourism industry, welcomes to Marisa Hidalgo Peñate. An interview probes PhD Hidalgo´s career… Read more »
It was suggested that technology assists organizations in the areas of communications, sales,business intelligence, human resources and production. In this sense, the internet´s expansion achieves for many organizations as a force in their business practices globally. In addition to Information and Communication Technology (ICT) adoption, new business models are forming, in which companies move toward… Read more »
https://ubr.universia.net/article/view/1173/sector-turistico-contextos-crisis-analisis- situaciones-riesgo-implicaciones-directivas-el-sector-hotelero-canarias The complex and international nature of tourism contributes to make it one of the industries most exposed to diverse critical situations. With tourism being an activity with relevant impact on the development of economy, identifying the types of crises that affect the sector emerges as a key issue for hotel management.In… Read more »
There is no doubt, that many hotels have adopted information and communication technology (ICT) as a way to cope with rapidly changing environments. Hotel managers work with effort the operational productivity and the customer satisfaction as the most important indicators to enhance the performance. In this sense, the objective of ICT adoption is to achieve… Read more »
William C.Gartner, doctor and proffesor in the University of Minnesota. In the past, he was manager of Tourism Center of “Institute of Outdoor Recreation and Tourism” in the University of Utah and manager director del programa de postgrado de la MS en hostelería y turismo en la Universidad de Wisconsin-Stout. Ph.D Gatner talks about sostenibility… Read more »
