How is the new perspective of tourism? New ideas, new forms to understand needs of customers, needs of providers, or changes of mark. New generations of students ask for new offers of Gran Canaria destination, try to change sun & beach brand of Canary Island Destination. Obviously, the act of change must be step by step, doing with efficiency the necessary actions to improve the tourist offer. However, all this changes are possible with the technology of information and a technology team with deep knowledge of technology. Enterprises have to value the strategic position of IT in their companies and the importance of a flexible team who is able to adapt to every change that occurs.

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Written by PhD_MarisaHidalgo

Marisa Hidalgo, PhD, Tourism by University of Las Palmas de Gran Canaria (Spain) is a strategic management expert specialized in Tourism, eTourism and ICTs. Marisa is intereted in academic areas includes international and local tourism business. She researchs the strategic business, the impact of IT in the agility of organizations...
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